Conquering CONQ: Reducing the “Cost of Non-Quality” with Test Automation Initiatives

Intuitively, the correlation between superior product quality and strong company profits is clear. Rare then is the product development organization that does not attempt to institutionalize quality improvement frameworks. However, these initiatives frequently stall or fail.

In this whitepaper, we examine ways that best-in-class firms improve their odds for success:

• by identifying and measuring the Cost of Non-Quality (CONQ)
• by overcoming the inherent practical hurdles to implementing an enhanced QA framework including test automation

We also look at innovations in enterprise-scale QA processes that deliver high return within a short-term time horizon, and outline a path for product development executives to realize their quality visions.

Download this Whitepaper (pdf, English)